Digital Recruiter Podcast
Welcome to the Digital Recruiter Podcast, where we dive deep into the recruiting world and share valuable insights and strategies for success in the digital landscape. Join our host, Clark Willcox, as he interviews industry experts, thought leaders, experienced recruiters, and agency owners to uncover what’s working, what’s not, and what’s on the horizon in the ever-evolving field of recruitment. Whether you’re a seasoned recruiter or just starting out, this podcast is your go-to resource for staying ahead of the curve and maximizing your recruiting efforts. Tune in and level up your recruitment game with us. For more information about us visit click on HERE ---> https://linktr.ee/thedigitalrecruiter
Episodes

Tuesday Apr 09, 2024
Digital Recruiter Show: Content Creation
Tuesday Apr 09, 2024
Tuesday Apr 09, 2024
Attention Recruiters and Content Creators! Are you struggling to create content that captivates and converts your target audience? Look no further - Clark and Kevin have the secrets to crafting compelling LinkedIn posts that drive results.
In this insightful discussion, they dive deep into the essential questions you must ask yourself before putting pen to paper. From understanding your audience's pain points to mapping out a clear transformation, these strategies will help you cut through the noise and connect with the right people. But the real gold lies in their practical advice on crafting an irresistible hook and structuring your posts for maximum impact. Don't miss your chance to learn from the masters - tune in and get ready to level up your content game!
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 1/25/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Friday Apr 05, 2024
#33- Leveraging your Podcast into New Clients with Adam Posner
Friday Apr 05, 2024
Friday Apr 05, 2024
Episode Summary
Adam now runs his own successful agency, NHP Talent Group, leveraging his expertise to help clients find top talent.
How he figured out how to get his best clients, is the real gold.
It was podcasting that really opened the doors on client acquisition. 1.7 million downloads later, Adam breaks down how to approach building out your podcast, how long it takes to hit those benchmarks and start getting clients from it.
Adam brings a wealth of experience from his previous roles at major companies like American Express and SiriusXM, where he honed his skills in account management, customer service, and building client relationships. He talks about how he was able to tap into that network to start getting some huge personalities.
He’s interviewed big names such as Kevin Smith (Clerks & Dogma), NHL Hall of Famer Chris Pronger, Chris Jericho (WWE) & Tucker Maxx (Author)
From embracing an abundance mentality and cultivating a rock-solid network, to mastering the art of the pitch and handling clients with finesse, Clark and Adam hold nothing back. They peel back the layers on pricing models, optimizing your most precious commodity (time), and jaw-droppingly reveal how to transform podcasting into a powerful business growth engine.
Adam’s Bio
Prior to pivoting into the world of recruiting, Adam spent 15 years working within the NYC advertising and marketing industry. He has lead account management and digital strategy at American Express, SIRIUS XM and digital ad agencies in NYC like VaynerMedia and EP+Co for major Clients like Verizon, Pepsi and British Airways.
This has instilled him with a unique perspective when working with candidates to truly understand their Career DNA and ensure a good fit on both sides of the recruiting equation. In addition, he brings expert advisory around the Talent Acquisition process, employer branding and recruitment operations.
He has built a strong reputation by always putting relationships first, while balancing his Clients business needs and Candidates career goals. Adam is truly a power connector. He identifies opportunities, synergies and connects the dots.
Check it out below and make sure to subscribe to the POZCAST as well.You can find Adam on LinkedIn or check out his website at https://www.nhptalentgroup.com/ and the POZCAST https://www.thepozcast.com/ For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter Book a call today at digitalrecruiter-us.hbportal.co

Tuesday Apr 02, 2024
Digital Recruiter Show: Prospecting For New Clients
Tuesday Apr 02, 2024
Tuesday Apr 02, 2024
Prospecting for new clients is the lifeblood of any recruiting agency, but are you doing it effectively? In this highly actionable session, prospecting masters Clark and Kevin peel back the curtain on their proven strategies for laser-targeting ideal clients and accounts using LinkedIn's Sales Navigator. They demonstrate step-by-step how to leverage powerful filters to rapidly build tailored lists of decision makers at companies perfectly aligned with your niche and value proposition. But generating leads is just the start - Clark and Kevin also share their top tips for crafting messaging that cuts through the noise and sparks engaging conversations. With their insights, you can kiss the "spray and pray" approach goodbye forever.
While their tactical sales nav mastery is impressive, the true gold lies in Clark and Kevin's mindset-shifting insights around owning your niche, qualifying prospects, and building unshakeable confidence in your services. They underscore how systematizing your outreach preserves mental energy for the real revenue-generating activities of meetings, negotiations and closes. Whether you're a solo recruiter or an agency leader, their wisdom will leave you questioning why you haven't made these "slow down to speed up" activities your top priority long ago. Tune in and allow these prospecting heavyweights to be the catalyst for your breakout year.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 1/23/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Thursday Mar 28, 2024
#32- Elevating the Candidate Voice: Masoud Ardestani’s story from Meta to Rapha
Thursday Mar 28, 2024
Thursday Mar 28, 2024
Episode Summary
In this insightful episode, Clark sits down with Masoud Ardestani, the founder of Rapha - a platform that helps recruiters and hiring managers get high-fidelity signals from applicants without picking up the phone. Masoud's origin story is one that many can relate to - struggling to stand out during the job hunt despite an impressive background. From this pain point, the idea for Rapha was born.
Masoud and Clark dive deep into the value Rapha provides by allowing candidates to control the narrative and convey their full story beyond just a resume. They discuss how Rapha enables asynchronous collaboration between recruiters and hiring managers, streamlining the process while ensuring cultural fit. With AI integrations on the horizon, Rapha aims to transcribe audio submissions, provide question prompts, and even shortlist candidates. As Masoud states, "In the future of hiring, resumes will be an afterthought" - tune in to learn how Rapha is pioneering this paradigm shift.
Masoud’s Bio
Recruiting was a human-to-human transaction, but sadly, it had been lost in translation. Masoud was here to change that.
He was on a mission to redefine how humans are hired. By leveraging the power of technology, he sought to bring back the personal connection, the emotions, and the true character behind each applicant. His innovative platform empowered companies to move beyond traditional resumes and embrace a more holistic approach to talent acquisition.
Masoud believed that by listening to candidates' stories, he could unlock their true potential and discover the hidden gems that traditional methods often overlooked. He was determined to transform the recruitment process through a more personal and insightful approach.
You can find Masoud on LinkedIn or check out his website at https://www.withrapha.com/home
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter
Book a call today at digitalrecruiter-us.hbportal.co

Tuesday Mar 26, 2024
Digital Recruiter Show: Crushing Your Sales Goals
Tuesday Mar 26, 2024
Tuesday Mar 26, 2024
Crushing Your 2024 Sales Goals: A Masterclass from The Digital Recruiter Show
If you're a recruiter aiming to smash your sales targets in 2024, you won't want to miss the gems dropped by Clark, Kevin, and Keely on The Digital Recruiter Show. This power trio breaks down the art of crafting a bulletproof sales plan that aligns content marketing with a strategic prospecting approach. From identifying the right target accounts to nurturing relationships through value-driven outreach, they provide a roadmap for sustainable success in the ever-evolving recruiting landscape.
The key takeaways? Success lies in the "boring basics" – meticulously executing the fundamentals with consistency. Like championship sports teams, top-performing recruiters embrace a growth mindset, continuously learning and adapting their tactics. They let go of energy-draining prospects, focusing efforts on high-potential clients. By breaking lofty goals into actionable steps, the mundane transforms into an exciting journey of progress. Whether you're a seasoned pro or just starting out, Clark, Kevin, and Keely's masterclass is a must-listen for any recruiter hungry to uplevel their sales game in 2024 and beyond.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 1/19/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Thursday Mar 21, 2024
Thursday Mar 21, 2024
Episode Summary
Theresa Balsiger, Vice President of Candidate Relations at Carex Consulting Group, shares her wealth of insights on cultivating a phenomenal company culture and delivering an unparalleled candidate experience. With 16 years of recruiting under her belt, including stints in executive search and staffing, Theresa's been there, done that - and lived to tell the tale.
Her secret sauce? A team-centric, performance-driven environment that ditches the cutthroat commission model in favor of a profit-sharing program that incentivizes collaboration, not competition. Theresa breaks down how data tracking, automation tools, and a casual, friendly approach are key to keeping candidates engaged without ghosting. From qualifying roles with candor to planting "karma seeds" that bear referral fruit, this is a must-listen for any agency owner or recruiter looking to scale sustainably while staying true to their values.
Theresa’s Bio
Theresa's passion is the story behind the resume. People fascinate her. Business is personal for Theresa, whether she is hiring a key player to take an organization to the next level, or working with a candidate considering their next career move. She has the privilege of connecting top talent with the best opportunities in their field. Nothing makes Theresa happier than talking with an employee who loves their job and a company who is achieving new heights because they have the right talent on board. When Theresa is not talking with candidates and partners, she can be found frequenting Madison's excellent breakfast spots. Coffee is a way of life for her (she has three boys under the age of 10!)
You can find Theresa on LinkedIn or check out her website at https://www.carexconsulting.com/
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter
Book a call today at digitalrecruiter-us.hbportal.co

Tuesday Mar 19, 2024
Digital Recruiter Show: Transforming Your Agency
Tuesday Mar 19, 2024
Tuesday Mar 19, 2024
Are you a recruiter or agency owner struggling to attract the right clients and candidates? Look no further than the wisdom shared by Clark and Kevin in this engaging live show episode. These industry veterans reveal a game-changing approach that combines empathy, psychology, and a systematic process to transform your business.
With a wealth of experience and a genuine passion for solving problems, Clark and Kevin break down the intricate steps of building a successful recruiting agency. From crafting a compelling brand identity to mastering the art of LinkedIn outreach and content creation, they leave no stone unturned. Their insights on nurturing accounts, consistency, and developing unshakable confidence will undoubtedly resonate with anyone seeking to elevate their agency's success. Tune in to this episode and unlock the secrets to attracting your dream clients and candidates effortlessly.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 1/12/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Thursday Mar 14, 2024
Thursday Mar 14, 2024
Episode Summary
Ever wondered what Recruiting Coaches are really up to? How they got the audacity to think they can teach recruiters anything? In this illuminating conversation, Clark and Jon pull back the curtain on their journeys from agency recruiters to Recruiting coaches.
They divulge actionable strategies for transitioning into owning your own firm while working your 9-to-5 job. From leveraging underutilized candidate pipelines to crafting messaging that won't jeopardize your current role, they reveal their ethical playbooks. But that's just the start - Jon's "Recruiting Accelerator" program has enabled over 300 people to achieve liftoff, by instilling processes that prevent amateur mistakes and maximize earnings right out of the gate. Miss a key step in dealing with a prospect, and you could forfeit thousands.
With their combined insights, you'll learn to soar while others stall on the runway. Craving an escalation plan for your fledgling recruiting company? Clark and Jon have you covered there too, with an inside look at Jon's upcoming "Recruiting Scale" offering.
They'll equip you with the tools to remove yourself as the bottleneck and finally work on your business instead of just grinding in it day-to-day.
Whether you're an industry newcomer or a veteran seeking fresh perspectives, this duo's candor and specificity will inspire you to embrace the entrepreneurial leap. Discover how to claim your slice of the lucrative recruiting industry guided by two trailblazers who've walked the path.
Jon’s Bio
With 5 years in the trenches of his own recruiting agency, Jon built the Recruiting Accelerator to provide budding recruiters with the tools, training, and resources he wishes he had when he first started out. After helping more than 200 people successfully starting their own thriving recruiting agency in the last 4 years, he admits that nothing feels better than helping someone do something they've always dreamed of... but have yet to start!
Book a call today at digitalrecruiter-us.hbportal.co
You can find Jon on LinkedIn or check his website out at recruitingaccelerator.com
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Tuesday Mar 12, 2024
Digital Recruiter Show: Mastering the Power of Content
Tuesday Mar 12, 2024
Tuesday Mar 12, 2024
Are you tired of writing content that doesn't sell? Frustrated with putting in the effort but not seeing the results you want? Look no further than the dynamic duo of Clark and Kevin, who are here to spill the secrets on crafting content that truly sells.
In their engaging and insightful sessions, Clark and Kevin break down the psychology behind writing content that resonates with your target audience. They'll teach you how to tap into the emotional drivers that compel people to take action, going beyond mere tactics and templates. From understanding your buyer's journey to becoming a trusted guide, you'll learn how to position yourself as the go-to expert in your field. Don't miss out on the opportunity to elevate your content game and start attracting high-quality leads like never before.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 1/08/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Thursday Mar 07, 2024
#29- Productivity Powerhouse: Brian Fink's Blueprint for Recruiting Excellence
Thursday Mar 07, 2024
Thursday Mar 07, 2024
Episode Summary
If you're seeking inspiration to elevate your recruiting game, this episode is a must-listen. Clark interviews the one and only Brian Fink, a recruiting powerhouse who has conquered the corporate world (Apple, Twitter, Amazon, you name it) and the agency realm. With over 40,000 LinkedIn followers and a hot-off-the-press book titled "The Main Thing is the Main Thing," Brian drops serious knowledge bombs on how to achieve epic productivity while maintaining a fulfilling personal life.
From his structured day mapped out in rigorous detail, to his hot tips on using AI for next-level personalization, Brian generously shares the strategies that have propelled his success. You'll learn how to ditch distractions, nail candidate rapport, command top fees as a Mercedes-Benz recruiter, and curate a tight-knit network of supporters. Get ready to be inspired by Brian's contagious energy and embrace his philosophy: with focus and systems in place, you can move mountains in recruiting. Tune in now!
Brian’s Bio
With 15+ years of specialized recruiting experience, Brian has worked for some of the biggest names such as Apple, Amazon, Twitter, and now McAfee. Brian has helped many professionals take the next step in their careers and stretch their professional capabilities. At McAfee, he plays a critical role in building and growing our recruiting capability across multiple capacities and partnering with the business to design recruiting strategies at scale.
You can find Brian on LinkedIn or check his book out at Amazon.com
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Evolve our Recruiting Game
Recruiting is a grind. Anyone that tells you differently is lying (or selling you lead gen services.)
The lack of formal sales & recruiting training in our industry is a problem. A great recruiter decides to launch their firm, brings on a few clients, but then gets stuck hiring new team members, finding new clients, & evaluating what works and doesn't.
There’s a reason most agencies can’t scale. There’s never a time to step back and evaluate what works, what doesn’t. Next thing you know, you've spent thousands on tools that no one is really leveraging correctly or using at all.
You want to do it differently than other agencies, but are stuck in the day-to-day of qualifying reqs, chasing feedback, & wondering how to get the most out of your team.
Enter the DIGITAL RCRUITER.
After 5 years at Aerotek & 2 years booking thousands of sales calls for clients via LinkedIn, from influencers with 700,000 followers to founders with less than 100” connections, I steered the Digital Recruiter in 2021.
Since then, I have worked with 150+ recruiters & agency owners on their recruiting process & LinkedIn outreach + content leading to millions in additional placements.
Now, I work exclusively with recruiting owners and leadership teams that have proven they can sell, but want to take the next step.
By reverse engineering where you want to go together, and utilizing our holistic approach to recruiting, merging old school fundamentals with a digital presence is how we get there together.
If you work with a sense of urgency and humility and have a good time working hard, we likely will get along well.
Want to see how we can work together?