Digital Recruiter Podcast
Welcome to the Digital Recruiter Podcast, where we dive deep into the recruiting world and share valuable insights and strategies for success in the digital landscape. Join our host, Clark Willcox, as he interviews industry experts, thought leaders, experienced recruiters, and agency owners to uncover what’s working, what’s not, and what’s on the horizon in the ever-evolving field of recruitment. Whether you’re a seasoned recruiter or just starting out, this podcast is your go-to resource for staying ahead of the curve and maximizing your recruiting efforts. Tune in and level up your recruitment game with us. For more information about us visit click on HERE ---> https://linktr.ee/thedigitalrecruiter
Episodes

Friday May 31, 2024
#35- From Enterprise Agency Sales to Coaching with Kim Henderson
Friday May 31, 2024
Friday May 31, 2024
Episode Summary
In this insightful episode, Clark welcomes Kim Henderson, a staffing industry veteran with an impressive background leading sales and managing enterprise accounts at staffing giants like KForce and Hays. Kim shares her unconventional entry into recruiting straight out of college and her journey to realizing the profound impact staffing has on people's careers and businesses.
The meat of the conversation dives deep into Kim's sales strategies and hard-won wisdom from her days breaking into and penetrating major accounts. She provides invaluable insights on identifying opportunities, understanding total spend, increasing client share, consistency, value-added services, and navigating challenging sales cycles. Kim also draws insightful parallels between evolving mindsets during previous disruptions like the internet's rise and the potential impact of AI.
Throughout, Kim's humble approach, customized for today's environment, combined with her practical tips and adaptability mindset, make this a masterclass in high-level staffing sales. Her emphasis on continuous learning, defining value for clients, and honing processes and mechanics is a refreshing take from someone who has truly excelled at the highest levels.
Kim’s Bio
Kim leads Cobalt Compass Solutions, which provides training and consulting services for the staffing industry. Training programs encompass the full life cycle of sales and recruiting and teach the skills to create lasting customer relationships. Consulting services give leaders the methodology to operate effective business units while managing teams for performance.
With over 28 years in the staffing industry, Kim Henderson MBA, PMP, Six Sigma Lean certified, operated as a member of executive leadership at a global staffing firm. As SVP of Client Services and Global Accounts, Kim was responsible for the development and implementation of global accounts with an emphasis on the Americas. She also established the Government Solutions business which acquired and serviced customers at the state, local, and Federal level. Kim also launched the commercial National Accounts practice resulting in diversification of the US business.
Prior to this, Kim was a member of the executive committee for a national, publicy traded staffing firm and was responsible for the acquisition and development of strategic accounts as well as the national sales strategy. She also served as a Financial Analyst for an international insurance and financial services company.
Further, she is a regular article contributor for The Staffing Stream, HRM Outlook, and Staffing Hub. Kim has appeared on the following podcasts: The Elite Recruiter, Recruiters With No Limits, CareerTALKS, Staffing Hub, Fidelis Leadership, Ask a Recruiter, Staffing Monthly, and Ivy Podcasts. She has also presented at the World Staffing Summit and the Staffing Sales Summit.You can find Kim on LinkedIn or check out her website at https://cobaltcompasssolutions.com/ For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter
Book a call today at digitalrecruiter-us.hbportal.co

Tuesday May 21, 2024
Digital Recruiter Show: Redefining Recruitment Through Authenticity
Tuesday May 21, 2024
Tuesday May 21, 2024
In an insightful conversation, Kevin and Clark, the dynamic duo of recruiting, unveil a fresh perspective that challenges the status quo. With a captivating blend of wisdom and vulnerability, they delve into the transformative power of embracing the role of a "guide" rather than a "hero" in the realm of recruitment. Through poignant anecdotes and thought-provoking insights, they dismantle the notion of self-aggrandizement and instead champion the art of genuine curiosity, empathy, and authenticity.
With a contagious energy and disarming honesty, Kevin and Clark deconstruct the barriers that often hinder meaningful connections with clients and candidates alike. They emphasize the profound impact of actively listening, seeking to understand the internal, external, and philosophical challenges faced by hiring managers, and tailoring solutions that resonate deeply. Their approach transcends mere transactions, fostering an environment where vulnerability and open dialogue pave the way for transformative partnerships that extend far beyond the confines of traditional recruitment.
Whether you're a seasoned recruiter seeking to reignite your passion or a newcomer eager to navigate the industry with grace and impact, Kevin and Clark's compelling discourse promises to captivate and inspire. Tune in to experience a refreshing and empowering perspective that will undoubtedly elevate your approach to recruitment and unlock new realms of success.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 2/26/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Friday May 17, 2024
Digital Recruiter Show: Embracing The Future
Friday May 17, 2024
Friday May 17, 2024
If you're a recruiter or someone looking to level up your career, you won't want to miss the insightful conversations between Clark and Kevin. Their candid discussions offer a treasure trove of practical wisdom and actionable strategies for navigating the ever-evolving landscape of recruiting, personal branding, and leveraging the power of AI.
With a healthy dose of humor and relatable anecdotes, they delve into topics like honing your niche, creating authentic connections, and embracing the future with anti-fragility. Whether you're a seasoned pro or just starting out, their refreshingly honest perspectives will inspire you to embrace curiosity, empathy, and a growth mindset. Tune in to gain insights that could revolutionize your approach, unlock new opportunities, and propel your success to new heights.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 2/16/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Tuesday May 14, 2024
Digital Recruiter Show: Transforming Your Marketing Game
Tuesday May 14, 2024
Tuesday May 14, 2024
Ever wonder what goes on behind the scenes in a successful recruitment marketing program? Clark and Kevin's candid conversation offers a compelling look. They openly discuss strategies for creating authentic, value-driven content that truly resonates with hiring managers. From crafting vulnerability-infused posts that humanize your brand to delivering a unique value proposition in each message, their insights are gold for recruiters seeking to stand out.
But it's not just about content; they delve into sales strategies, automation, and nurturing candidates through the entire funnel. Real-life examples, like the incredible success story of Nick and Brian, illustrate the power of their systematic approach. In just three months, this duo generated $88,000 in revenue by leveraging the program's teachings on value propositions, targeted messaging, and continuous content creation. If you're ready to uplevel your recruitment game and join a community of driven professionals dedicated to your growth, tune in to Clark and Kevin's energetic discussions.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 2/12/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Friday May 10, 2024
Digital Recruiter Show: The Art of Empowered Recruiting
Friday May 10, 2024
Friday May 10, 2024
Tired of feeling stuck in your recruiting career or agency? Tune in to "The Digital Recruiter Show" with Clark and Kevin, two seasoned industry veterans, as they share game-changing insights that will revolutionize your approach to recruitment. With a perfect blend of humor, candor, and expertise, this dynamic duo will shatter the myths surrounding agency building and unveil the secrets to sustainable success.
From debunking the obsession with fancy tech stacks to emphasizing the art of empathy and understanding your clients' worldviews, Clark and Kevin's advice is a breath of fresh air. They'll challenge you to shift your mindset from transactional desperation to long-term relationship building, reminding you that true success lies in solving real problems and creating tangible value. Whether you're a seasoned recruiter or just starting, their wisdom will ignite a newfound passion for your craft and equip you with the tools to stand out in a crowded market. Get ready to be inspired, entertained, and transformed – this is one show you won't want to miss.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 2/9/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Tuesday May 07, 2024
Digital Recruiter Show: Storytelling Secrets for Recruiters
Tuesday May 07, 2024
Tuesday May 07, 2024
In this lively and insightful discussion, recruiting experts Clark and Kevin share their candid perspectives on the art of storytelling and finding your unique value proposition. With a blend of humor and hard-won wisdom, they delve into the transformative power of embracing your strengths, authenticity, and the small things that make you stand out. From recounting their own journeys of trial and error to dissecting the nuances of connecting, clarifying, and convincing, this dynamic duo offers a refreshing take on what it truly means to captivate your audience and build meaningful partnerships.
Whether you're a seasoned recruiter seeking to elevate your game or a newcomer hungry for actionable strategies, this engaging dialogue is a must-listen. Brace yourself for a dose of radical candor as Clark and Kevin shed light on the importance of sitting with your pains, learning from failures, and finding the courage to position yourself as the guide your clients need. With their infectious energy and relatable storytelling, they invite you to embark on a journey of self-discovery, where the ultimate prize is a thriving, fulfilling recruiting business that aligns with your values and amplifies your impact.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 2/5/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Friday May 03, 2024
Digital Recruiter Show: Keys to Sales and Recruiting Success
Friday May 03, 2024
Friday May 03, 2024
Are you tired of the same old sales and recruiting advice that seems to overcomplicate things? Imagine having access to a wealth of knowledge from industry veterans who have walked the path you're on and have the battle scars to prove it. In this engaging discussion, Clark, Kevin, and Keely share their hard-earned wisdom, distilling years of experience into practical, actionable insights that will revolutionize your approach to sales and recruiting.
Forget about faking it until you make it – these experts reveal the power of vulnerability and authenticity in building trust with clients and candidates. They'll show you how to leverage your unique strengths, ask the right questions, and truly listen to uncover the root of your prospects' needs. From setting realistic expectations to navigating the inevitable challenges, this conversation is a masterclass in resilience, persistence, and ultimately, success in the ever-evolving world of sales and recruiting. Don't miss out on the opportunity to learn from those who have been there, done that, and come out on top.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 4/26/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Tuesday Apr 30, 2024
Digital Recruiter Show: The Secret to Captivating Content
Tuesday Apr 30, 2024
Tuesday Apr 30, 2024
This Digital Recruiter Show is a masterclass in crafting compelling content that resonates with your audience. Hosts Clark and Kevin are recruiting wizards who share their secrets for creating posts that tap into the emotions and daily challenges of hiring managers. Their approach? Ditch the bland, one-size-fits-all messaging and get hyper-specific by truly understanding your target's pain points, fears, and aspirations.
With real examples and live writing workshops, Clark and Kevin demonstrate how to weave vivid storytelling and empathy into your content. They dive into the "whys" behind an effective hook, the power of creating curiosity gaps, and the importance of interacting with your audience. But most importantly, they remind us that great content starts with being insatiably curious about your clients and candidates. It's about peeling back the layers to capture the authentic human experiences that make your market sit up and take notice. Tune in to learn a content strategy that builds trust, memorability, and most importantly - results.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 2/2/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Tuesday Apr 23, 2024
Digital Recruiter Show: Writing captivating hooks
Tuesday Apr 23, 2024
Tuesday Apr 23, 2024
In this episode, Clark and Kevin dive deep into the crucial art of crafting captivating hooks for your social media posts. They emphasize the importance of urgency, usefulness, uniqueness, and ultra-specificity when it comes to grabbing your audience's attention in those precious first few seconds. With the modern consumer bombarded by an endless stream of content, these experts provide invaluable strategies to ensure your message stands out and resonates with the right people.
Tune in to learn how to leverage the power of teach-back, peer insights, and systematic repurposing to maximize the impact of your content. Whether you're a recruiter struggling to find top talent or a marketer aiming to drive more leads, this conversation is packed with actionable tips to take your online presence to new heights. Don't miss out on the opportunity to gain a competitive edge and connect with your ideal audience in a meaningful way.
Book a call today at digitalrecruiter-us.hbportal.co/public/introcall
This Live was originally recorded on 1/29/24 via LinkedIn, Tune in every Monday and Friday at www.linkedin.com/in/clark-willcox
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter

Tuesday Apr 16, 2024
#34- Agency Owner + Author, “Don’t Suck at Recruiting” with Bill Brown
Tuesday Apr 16, 2024
Tuesday Apr 16, 2024
Episode Summary
In this episode, Clark talks with Bill Brown, the founder of Think People.Culture and author of the acclaimed book "Don't Suck at Recruiting," showcases his no-nonsense approach to building successful partnerships with clients.
From the importance of prioritizing the candidate experience to the art of pushing back on unreasonable demands, Bill's insights challenge the status quo and provide a roadmap for recruiters and HR professionals looking to stand out in a crowded industry. His journey, from starting in retail to becoming a respected leader in the field, underscores the value of authenticity, direct communication, and a relentless focus on delivering results.
From putting yourself out there as an introvert, talking through the boom writing process, and growing fruit trees in Portugal, Clark and Bill cover an array of topics.
Whether you're a seasoned recruiter or new to the game, this conversation offers a refreshing perspective on how to navigate the ever-evolving landscape of talent acquisition and management.
Bill’s Bio
Bill is an HR Executive, author, avid traveler, devoted husband, and proud dog dad. His book, "Don’t Suck at Recruiting: Strategies and Techniques For Creating A Better Candidate Experience" is a must-read for leaders looking to revolutionize their hiring process (available on Amazon). With two decades of experience, Bill has played a key role in enhancing Organizational Effectiveness and leading Change Management efforts across diverse industries.
As Principal and Chief People Officer of Think People.Culture, Bill is an HR consultant that specializes in bridging the gap between ad hoc HR services and building fully scaled-up teams for startups and established companies. His unique blend of strategic thinking, empathetic insights, and engaging style allows him to tackle the HR challenges that keep you up at night. Whether attracting top talent, enhancing your Workplace Culture, or preparing for the Future of Work, Bill has you covered. He is highly focused on Employee Experience, Candidate Experience, the Future of Work, and Fractional HR.
Bill is a mix of "kumbaya," no-nonsense, and data-driven. He believes in providing candid feedback and guidance with honesty and straightforwardness, all while maintaining a strong sense of empathy. At his core, he deeply cares about employees. With his business acumen, he understands the delicate balance between people and sustainable success.
You can find Bill on LinkedIn or check out his website at https://thinkpeopleculture.com/ or check out his book at https://thinkpeopleculture.com/buy-my-book/
For more information about Digital Recruiter, click HERE ---> https://linktr.ee/thedigitalrecruiter
Book a call today at digitalrecruiter-us.hbportal.co

Evolve our Recruiting Game
Recruiting is a grind. Anyone that tells you differently is lying (or selling you lead gen services.)
The lack of formal sales & recruiting training in our industry is a problem. A great recruiter decides to launch their firm, brings on a few clients, but then gets stuck hiring new team members, finding new clients, & evaluating what works and doesn't.
There’s a reason most agencies can’t scale. There’s never a time to step back and evaluate what works, what doesn’t. Next thing you know, you've spent thousands on tools that no one is really leveraging correctly or using at all.
You want to do it differently than other agencies, but are stuck in the day-to-day of qualifying reqs, chasing feedback, & wondering how to get the most out of your team.
Enter the DIGITAL RCRUITER.
After 5 years at Aerotek & 2 years booking thousands of sales calls for clients via LinkedIn, from influencers with 700,000 followers to founders with less than 100” connections, I steered the Digital Recruiter in 2021.
Since then, I have worked with 150+ recruiters & agency owners on their recruiting process & LinkedIn outreach + content leading to millions in additional placements.
Now, I work exclusively with recruiting owners and leadership teams that have proven they can sell, but want to take the next step.
By reverse engineering where you want to go together, and utilizing our holistic approach to recruiting, merging old school fundamentals with a digital presence is how we get there together.
If you work with a sense of urgency and humility and have a good time working hard, we likely will get along well.
Want to see how we can work together?